You’ve probably seen the viral videos and the stunning transformations. That legendary “glass hair” effect—unbelievably smooth, deeply hydrated, and gleaming with a mirror-like shine—is exactly what has made Shiseido’s Fino Premium Touch Hair Mask a worldwide sensation. But if you want to get those jaw-dropping results, you’ve got to get the application just right.
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If you’ve been looking for the ultimate fino hair mask tutorial, your search is over. We’re here to give you the official guide, straight from the source. Think of this as more than just a product demo; it’s your personal masterclass for unlocking your hair’s true potential. No more guesswork—this is exactly how to use Fino Hair Mask to get the incredible results you’ve been dreaming of.
Fino Hair Mask Tutorial Video
Why just read about it when you can see it for yourself? Watch step-by-step fino hair mask demo from @aylennpark to see exactly how it’s done and witness the amazing transformation from dry and damaged to silky and glowing.
@aylennpark My mom and I are so impressed with this viral hair mask🤩😱 it made our hair so soft and shiny!! We’re using the fino hair mask, and I got it from Amazon (Iinked in my profile, and it will be under “hair & makeup products”) #haircare #hair #shinyhair #skincare #asianbeauty #hairmask #japanesehairmask #beauty #beautytips #momanddaughter #trilingual #fyp #hairtok ♬ original sound – Aylen Park
Step-by-Step Guide: How to Use Fino Hair Mask
For everyone who loves a good checklist, we’ve broken down the process from our how to use fino hair mask video into simple, easy-to-follow steps. Following this guide ensures every single strand gets the five-star treatment it deserves.
Step 1: Shampoo and Lightly Towel-Dry
First things first: start with freshly washed hair. Lather up with your favorite shampoo to get your scalp and hair clean, then rinse it all out. Gently squeeze out the excess water and give your hair a quick pat with a towel. The goal is damp hair, not sopping wet, so the mask can work its magic without getting diluted.
Step 2: Apply the Right Amount
With this rich, dense cream, a little truly goes a long way. If you have shoulder-length hair, a grape-sized dollop (that’s about one to two teaspoons) is a great starting point. You can always adjust based on your hair’s length, thickness, or how much TLC it needs.
Step 3: Distribute Evenly and Focus on Ends
Rub the mask between your hands and begin working it into your hair. Start from the middle of your hair and pay special attention to the ends, since they’re usually the oldest and most damaged part. Use your fingers to rake the product through, making sure every strand is nicely coated.
Step 4: Let it Penetrate (The Magic Minute)
This is where the magic happens. Let the mask sit and work its wonders for at least 3-5 minutes. In that short time, the powerful formula, enriched with Royal Jelly EX, PCA, and Lipidure, dives deep into the hair shaft to restore moisture, boost strength, and bring back elasticity. It’s a powerhouse blend backed by Shiseido’s 150 years of research, designed for huge impact in just a few minutes.
Step 5: Rinse Thoroughly
Rinse your hair with lukewarm water until it feels smooth and totally clean, with no product left behind. You’ll immediately feel how silky and easy to detangle it is.
Fino Hair Mask Before and After: What to Expect
The results really do speak for themselves—there’s a reason this mask has sparked millions of glowing reviews and viral TikToks. The fino hair mask before and after difference is something you can see and feel after just one use.
- Before: Your hair might feel dry, brittle, and frizzy. It could look dull, especially if you color or heat-style it often.
- After: Your hair is incredibly soft, silky-smooth, and so much easier to manage. Frizz is gone, and the most stunning change is that brilliant, mirror-like shine that catches the light perfectly.
And this isn’t just a surface-level fix. It’s a deep repair treatment that truly improves hair health from the inside out.
Pro Tips for Salon-Quality Results at Home
Want to elevate your at-home spa day? Try these pro-level tips that stylists use with our dermatologist-tested formula to get even better results.
- Comb It Through: After applying the mask, grab a wide-tooth comb and gently work it through your hair. This helps distribute the product perfectly and detangles at the same time, ensuring no strand gets left behind.
- Add Gentle Heat: For an even deeper conditioning boost, wrap your hair in a warm towel or pop on a shower cap after you’ve applied the mask. The warmth gently opens up the hair cuticle, letting all those amazing ingredients penetrate even more effectively.
- Find Your Frequency: For most people, using the Fino Hair Mask once or twice a week is the sweet spot for keeping your hair in peak condition and shining bright.
Why Fino Delivers Unmatched Shine and Softness
The secret to Fino’s incredible power is its carefully crafted, science-backed formula. As an @cosme No.1 award-winning mask that’s trusted all across Japan, its reputation is built on delivering real, noticeable results. We believe in being totally transparent, which is why we publish the entire INCI ingredient list for you to see. Every single component is chosen for its proven power to nourish and repair.
To see the science behind the shine, you can Explore the complete INCI ingredient list and product details.
Ready to see the transformation for yourself? Now that you have the official guide, you can get that famous Fino shine with total confidence. Just be sure to purchase from trusted global retailers like Amazon and Walmart to ensure you receive an authentic product. It’s time to join the millions who have already discovered their best hair ever.


